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| For information on planned marketing activities for each of our source markets, please select a country from the list below. |
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27 March
JTB Switzerland will be joining Corps Touristique for the Consumer Travel Fair in Lausanne |
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19 – 23 March
Globe TV (viewership of over 100,000 people) will air a TV travel program on Jordan. The show will be aired on 7 Swiss Regional TV channels with repeats for 1 week, a total of 118 times. The repeats will mostly be on an hourly basis to ensure market penetration. The Jordan feature will be approx. 14-17 minutes long |
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10 – 17 March
JTB Switzerland will host several press on a round-trip to Jordan |
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8 March
JTB Switzerland will conduct a travel agent workshop for Tour Orient in Neuchatel |
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1 – 7 March
JTB Switzerland will host Globe TV on a Jordan round-trip to secure footage for a 14 minute video which will be aired on several Swiss Regional TV stations |
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Feb-March
JTB Switzerland will start co-marketing with diverse TOs in all parts of Switzerland to ensure bookings for the upcoming season |
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27 Feb
JTB Switzerland will conduct a Jordan consumer presentation to 80 tourism college students in Samedan |
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9 – 11 Feb
JTB Switzerland will be joining Corps Touristique at their stand at the Consumer Holiday Fair in St. Gallen |
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2 – 4 Feb
JTB Switzerland will participate with its own 24sqm stand at the Consumer Holiday Fair in Geneva with several stand partners |
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1, 8, 15, and 22 Feb
JTB Switzerland will participate with RJ and Tour Orient, the largest Arabic specialist in the French-speaking part of Switzerland, in a TO/TA training workshop in Geneva, Fribourg, Sion, and Lausanne respectively. Approximately 35 travel agents are expected to be present at each location |
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For more information on any of the above activities, please contact Miss Magda Shaker at magda@visitjordan.com
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