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JTB UK Adds a New Spin to the Old Familiar ‘Press Trip’
JTB UK hosted a first time ‘Jordan for Juniors’ press trip from the UK to promote Jordan as a family destination. Five influential journalists from major publications including the Sunday Mirror, The Telegraph, Luxury Travel, Manchester Evening News, and Sunday Times Travel Magazine along with their children toured the country to experience it as a family destination.
The children, aged between 6 - 11, toured Jordan and visited Jerash, Azraq, Dana, Petra, Wadi Rum, Aqaba and the Dead Sea. In Petra the group was guided by Maguerite van Geldermalsen who showed them the cave where she used to live, and introduced them to her life story in the area. The trip finished in splendid style on the Dead Sea where every one enjoyed the mud, the oxygen and the floating experience. The trip was a great success and the journalists said it was one of the best trips they had ever been on. A similar trip is planned for 2008.
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