Issue No. 10 -August-September Click to View Full Issue
For information on planned marketing activities for each of our source markets, please select a country from the list below.
GERMANY
October – November

JTB Germany will organize a Jordan consumer promotion campaign for 2 month, the campaign includins; outdoor advertising on busses in Stuttgart, Frankfurt, Hamburg, Cologne and Düsseldorf, radio spots and print advertising in different national newspapers. The campaign will be supported by different German tour operators such as Meiers Weltreisen, Diamir, B&T Touristik, Ikarus, Karwane Reisen and Kiwi Tours.
September

JTB Germany and Royal Jordanian will distribute a Jordan image flyer including a competition to win a trip to the New 7 wonder, Petra to more than 34.000 travel agencies.
September

JTB Germany will launch Coop advertising campaign with Classic Tours in August, September and October in Berliner Zeitung (Circulation: 194.335) and Hamburger Abendblatt (Circulation: 257.461)
16 September

JTB Germany participates at the consumer information day of Windrose in Berlin 100 participants are expected.
17 October

JTB Germany will be part of a consumer information event in cooperation with wohin-soll-die-reise-gehen.
September

JTB Germany will distribute a Jordan stand-alone flyer for multipliers will be distributed in partnership with B&T Touristik. Multipliers are mainly religious leaders and group leaders which invite their followers and encourage them to visit Jordan.
September

JTB Germany in cooperation with Dertour will run a window display promotion in approximately 300 travel agencies throughout Germany. Jordan brochures and Jordan factsheet to support the sales will be distributed with the window display.
September

JTB Germany will run a Coop advertisement with OFT Reisen in the travel feature of REISEN, supplement in the law practices throughout Germany – reaching lawyers, attorneys, and judges who are avid travelers that can meet the expense of Jordan (circulation: 50,000).
3-10 September

JTB Germany is hosting a group of journalist to Jordan in September to visit the New 7 wonder, Petra and other highlights of Jordan. The trip will include esteemed publications including the travel channel (circulation: Over 1 million visits per month), Frankfurter Allgemeine Sonntagszeitung (Circulation: 350,000) and Mitteldeutsche Zeitung (Circulation: Circulation: 260,000).
12-16 September

JTB Germany is hosting an individual press trip for SZ Magazine - Süddeutsche Zeitung (Circulation: 434,000) to feature the Dead Sea and Petra for "A to Z - Around the world"-feature. The trip will result in two publications one of which will focus on the spa facilities in the Dead Sea, and the other which will be an article on Petra.
04-11September

JTB Germany is hosting a MICE Famtrip for 10 MICE VIP agencies and a MICE Journalist from Switzerland. The trip is a unique one in arrangement where local tour operators bid to host events for the group and show case Jordan’s MICE capacity and facilities.

For more information on any of the above activities, please contact Miss Sireen Awwadat Sireen@visitjordan.com