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| For information on planned marketing activities for each of our source markets, please select a country from the list below. |
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21– 28 March
JTB will host 7-8 media to experience “Jordan in Spring.” Tentative participants include a national newspaper, regional newspapers, a women’s magazine, a lifestyle magazine, and one freelancer |
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March
JTB Germany will run two co-op ads in regional newspapers to be featured in partnership with Windrose Publications |
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7– 11 March
JTB will participate in ITB Berlin 2007 with its own 420 sqm stand at the largest travel trade fair of the year, |
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10 March
JTB will hold a workshop at the ITB Berlin stand for travel agents and tour operators |
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1 Feb and 1 March
A Jordan stand-alone flyer for travel agents will be distributed in partnership with Phoenix Resien |
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Feb - March
A Jordan stand-alone flyer for travel agents and consumers will be distributed in partnership with OFT Resien |
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Feb – March
A stand alone Jordan Distance Learning Training for approximately 8000 TAs will be distributed in partnership with Studiosus |
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Feb - March
Jordan will be featured in a promotion in the Hertz bilingual magazine which will be distributed worldwide. Hertz magazine is the rental car company’s official magazine. The Hertz Corporation, with the largest market share worldwide, has its own membership magazine in the form of a luxury travel and leisure publication called OpenRoad. This is a high profile, quarterly, well respected magazine, 112 pages, high gloss, with a three month active distribution nationwide in Germany, with a readership of approximately 150.000 - 250.000 frequent, luxury leisure and business travelers and Hertz members per quarter, including the exclusive Gold and Business Club members |
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Feb
A 12-page Jordan stand-alone flyer for travel agents and consumers will be distributed in partnership with Ikarus |
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Feb
A co-marketing campaign with Wikinger Reisen featuring the many attractions of Jordan and special rates to compliment the ad campaign will be spread out in various press including: Welt, Welt am Sonntag, Sonntag Aktuell, and Süddeutsche |
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Feb
A consumer ad campaign featuring the many ttractions of Jordan will be spread out in various consumer and religious press including: Die Welt, Welt am Sonntag, Frankfurter Allgemeine Zeitung, Frankfurter Sonntagszeitung, Die Zeit, and Süddeutsche Zeitung |
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Feb
A Jordan feature in the second largest travel trade magazine, Tourisik Aktuell, will be published as a result of a FAM trip for travel agents JTB hosted in December 2006 |
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Feb
A 6-page Jordan feature will be published in the largest travel trade magazine in Germany, FVW |
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Feb
An article covering Jordan will appear in Augsburger Allgemeine as a result of a group press trip JTB hosted in October 2006 under the theme “Active Jordan.” |
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8 Feb
JTB Germany will be conducting a consumer information event near Hamburg in partnership with Wohin-soll-den-die-Reise-gehen Travel Agency |
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8 March
JTB will host a reception at the ITB Berlin stand for trade and media together |
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7 – 11 Feb
JTB Germany will be participating with its own stand at the Consumer Trade Fair in Hamburg |
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For more information on any of the above activities, please contact Miss Muna Haddad at muna@visitjordan.com
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